Guiding Your Audience through Decision-Making

How do you help your audience to make a decision?
Watch the video of this BBP Weekly Workshop recorded on Mar. 19, 2010 as we work on the structure of a presentation that Bruce will deliver to a group of small business owners who are considering the purchase of a new smart phone.
In this 1-hour video you’ll learn:
– How to put yourself in your audiences’ shoes when they face a decision.
– How to walk them through the questions and objections they will have.
– How to find a simple metaphor or theme to tie it all together.

>>>To launch the recording of this workshop, click this link.

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